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Circular Economy: Face the Future Smiling

Smiley Talk

Many of us worry about the impact of the human race on our planet. It provides us with air, water, shelter and food, but things have got out of control, leading to pollution, climate change and biodiversity loss. We take things out of the ground, make stuff, use it for a while and then throw it away. But this economic model doesn’t stack up any more.   We try to take action on an individual level, but can we really make a difference when governments and large companies aren’t doing their part? This Smiley TALK aims to help you to face the future smiling!   Claire Potter, a designer and lecturer, will explain what is meant by “Circular Economy” and how it brings together governments and business to focus on the role they can play in reducing wasteprotecting the environment and creating a more fair society.  A second keynote will start a conversation about how each of us can be better prepared to live and work in a circular economy, and what mindset and skills will be needed. Other experts from local universities, the council and businesses will join us to view this topic from several different angles.   Helping us curate this event is our lead partner Circular Brighton & Hove - a multi-stakeholder network of individuals, SME’s, social enterprises, universities, faith groups, third sector organisations and companies united by the belief that the Circular Economy can have a positive impact, not only on the environment, but also on our society and economy.   Join us on Thursday 7th November at 6pm where we will share real-life examples and explore the mindset and skills needed to transition Brighton into a circular economy.  


An expert panel of academics and businesses will help us understand the various circular business models, what it’s like to run a circular business, and what mindset and skills may be needed to flourish - as a member of society and/or as a businessperson. The panel will be moderated by Dr David Greenfield, founder of SOENECS and co-founder of Circular Brighton & Hove.


Guests will be guided through a process to help them identify ideas which they’ll capture on a postcard to take home with them: new skills to learn, ideas for changing the way they think about the world, and/or actions they want to take. The workshop will be led by Sally May, a coach and productivity trainer (


17.30 - Registration opens

18:00 - Opening speech; Introduction to Smiley TALKS & Circular Brighton & Hove

18.05 - Keynotes

18:30 to 19:15 - Panel discussion

19:15 to 19:45 - ‘Face the Future Smiling’ workshop & share feedback with group

19.50 - Closing remarks & Calls to Action

20.00 - Networking begins

21.00 - Event ends


Want to continue the conversation

Claire Potter

Lecturer in Design for the Circular Economy at the University of Sussex

Claire Potter

Founder of the award-winning circular economy design, research and consultancy studio - Claire Potter Design in Brighton, and regular international speaker on marine plastics.

Sally May

Coach and productivity trainer; co-founder of Circular Brighton & Hove

Sally May

Exploring how the Circular Economy can help people to think differently and get creative at home and at work, whilst having a positive impact on the environment and community.

Dr David Greenfield

Managing Director at SOcial, ENvironmental & EConomic Solutions (SOENECS) Ltd

Dr David Greenfield

David has been working within the waste and resources industry in local government for over 20 years, he has procured and managed a waste PFI and spent the last 10 years advising local and central government. David is Chartered Waste Manager, Fellow of the CIWM, a member of SOCITM and a Chartered Environmentalist.

Steve Creed

Circular Economy Consultant

Steve Creed

Experienced Director, skilled in Sustainable Development, Waste, Environmental Awareness, Management, and Climate Change

Peter Desmond

Circular Economy Strategic Advisor, coach and trainer

Peter Desmond

Chartered Accountant and MBA graduate, supporting SMEs and corporates in the UK and Africa in getting started on their circular economy journeys.

Alexandre Lemille

System thinker in human prosperity thanks to resilient, distributive and perma-circular frameworks

Alexandre Lemille

Alexandre leads discussions about our next economy focusing on addressing human needs thanks to system circularity.

Claire Potter Design Circular Brighton & Hove
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Who is Attending (11)

Christina Medici

Head of Global Partnerships
at Smiley Movement (CIC)
  • Interests: Gender Equality
  • Offers: Business Development
  • Needs: Writing & Journalism

Olivia Delahousse

CMO of Heist Project
  • Interests: Clean water and sanitation
  • Offers: Branding

Jonathan Port

Lead Web Developer
at Moken
  • Interests: Affordable and clean energy
  • Offers: Web Development

Barry Woodhall

at Moken
  • Interests: Affordable and clean energy
  • Offers: Digital Marketing
  • Needs: a few hours a year


Foundation/ endowment fund
  • Interests: Affordable and clean energy
  • Offers: 3

Katie Colombus

Assistant Director, Digital, Brand & Engagement
at Samaritans
  • Interests: Clean water and sanitation
  • Offers: Communications
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