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The Olympics fundraising challenge is here

Words by Smiley Team

The Tokyo Olympic Games have officially kicked off. And now, a host of Team GB athletes – including Caroline Dubois, Frazer Clarke, Kate French, James Cooke and Joanna Muir – are urging the nation to come together again for the next big sporting event, by taking part in Game On - Team GB and the British Red Cross’ Olympic fundraising challenge during the Tokyo 2020 Olympic Games.

Game On asks the public to set themselves a challenge to complete in the 17 days of the Tokyo 2020 Olympic Games from Friday 23 July to Sunday 8 August, whether that’s sprinting lengths of your local park, taking on a heptathlon in your back garden or completing a one-minute plank for every medal won by Team GB athletes.  

With just a few days to go, first time Olympian, Caroline Dubois, wants the public to get behind Team GB athletes by taking on the challenge: “It’s for a good cause and you’re not just doing it for yourself you’re doing it for us – that’s amazing," she said. "We appreciate all the support that you’re giving us so keep at it, don’t give up and just get it done!”

[Read More: Couple to compete in all 96 Olympic sports in 17 days]

The British Red Cross is Team GB’s first ever charity partner and the money raised will go towards the charity’s vital work supporting communities in the UK hit hard by the pandemic.

Whether that’s offering a listening ear on the Red Cross support line, providing transport home from hospital or helping people reconnect with others as they recover from illness, injury or major life changes. 

Mike Adamson, British Red Cross’ chief executive said: “With family and friends unable to travel with them to the Tokyo 2020 Olympic Games and the restriction on spectators, it’s more important than ever that we as a nation get behind Team GB athletes from home soil.

“It’s amazing to see so much enthusiasm for Game On from both Team GB athletes and the public. People have already come up with some extraordinarily fun and creative challenges – from learning to do a back flip to baking gold medal cupcakes to give out to people on their street. It’s going to be a very exciting 17 days, cheering on Team GB and showing our support from the side lines by taking part in Game On.” 

To sign up to Game On visit: gameon.redcross.org.uk

This article aligns with the following UN SDGs

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