Sidemen Raise £6.2 million for charity!

Smiley News headed to Wembley Stadium for the latest Sidemen Charity Match - and it delivered on every level. Created by the Sidemen, the annual event brings together some of the internet’s biggest creators for a football match with a purpose. What began as a content idea has evolved into one of the UK’s most powerful creator-led fundraising events, with a sold-out stadium and millions tuning in from around the world.

This year’s match was nothing short of chaos - a 20-goal thriller that kept fans on their feet from start to finish. Beyond the entertainment, the event exists to raise money for important causes, supporting charities such as CALM (Campaign Against Living Miserably) and Teenage Cancer Trust. By using their platforms for good, the Sidemen continue to spotlight issues affecting young people while turning fan energy into real impact.

The numbers say it all. The match raised an incredible £6.2 million for charity, while drawing a staggering 2.2 million concurrent viewers online - cementing its place as one of the biggest digital live events in the UK. It’s a clear example of how online communities can come together in real life to create something meaningful, proving that entertainment and impact can go hand in hand.