Words by Abi Scaife
An art installation in Covent Garden is encouraging recycling.
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Made up of over 700 drink cans – ‘The #EveryCanCounts CANvas’ – has been launched by not-for-profit recycling programme, Every Can Counts.
In celebration of Earth Day, which took place on 22nd April, renowned street artist Jimmy C brought the installation to life.
What’s it for?
This is all done to raise awareness of the infinite recyclability of aluminium and encourage people to recycle their drink cans wherever they are.
As part of the project, Every Can Counts will also be running a hashtag prize draw where passers-by are invited to post a photo of the installation on social media with the #EveryCanCounts hashtag and tag Every Can Counts on Instagram, Facebook or Twitter for the chance to win a £100 One4All Gift Card.
If you’re interested in learning more about Every Can Counts and how to help them, you can do so on their website.
At Smiley Movement, we like to elevate the work of charities across the world. Here are three charities whose causes align with the themes in this article.
The Climate Coalition. This is the UK's largest group of people dedicated to action against climate change. Find out more and support them here.
Climate Reframe. Climate Reframe is committed to supporting the climate and environment movement in its transformation towards greater justice, equity, diversity and inclusion (JEDI). Find out more.
Every Can Counts. This is a not-for-profit recycling programme, encouraging people to recycle more often, to protect our planet. Support them here.