Smiley Movement
Give Your Best

From Waste to Wardrobe With Give Your Best

10:07, 01 April 2025

Words by Cheyanne Bryan, Editorial and Campaign Marketing Executive, London

Clothing poverty-tackling social enterprise, Give Your Best, has helped over 3,500 people and families access clothing.  

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Founded in 2020 from a call for donations on social media, they have grown into an award-winning initiative that has helped thousands access free clothing while promoting circular fashion. 

Give Your Best

With clothing poverty affecting millions and £140 million worth of garments discarded in UK landfills annually, the organisation is working to bridge this critical gap. 

Smiley News visited their shop in Angel, London and it’s clear their impact goes beyond just redistributing clothing. At this location, the store hosts a vibrant community of volunteers and supporters. 

The store not only offers pre-loved fashion but also provides an in-store garment repair service, supported by ReLondon’s ReWear grant and funded by the UK Government via the UK Shared Prosperity Fund. This initiative encourages people to mend and rewear their favourite clothes, extending their lifespan and reducing waste. 💛

Watch our video below covering how they create social impact through sustainable fashion:

Charity Check-in

At Smiley Movement, we like to elevate the work of charities across the world. Here are three charities whose causes align with the themes in this article. 

Give Your Best. This nonprofit organisation is dedicated to tackling clothing poverty and enhancing circularity within the fashion industry. Find out more.

Fashion Revolution. An organisation campaigning for an ethical, eco-friendly and accountable fashion industry. Discover their work.

Remake. A global advocacy organisation working towards strong working conditions and climate justice in the clothing industry. Support them here.

This article aligns with the UN SDG Responsible Production and Consumption.

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This article aligns with the following UN SDGs

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